Xiaomi made its name in the global scene from its home market, China. The company, initially making its own custom ROMs (MIUI) for Android devices, entered the highly competitive world of hardware with its Mi range of smartphones. After a few iterations, the company unveiled Mi3, Xiaomi's latest flagship device, packing top end specifications, but at a very low price unmatched by the competition. This is all thanks to Xiaomi's business model where it sells to its consumers directly, without the...
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