4 Reasons BT Chose EE over O2

Yesterday evening BT confirmed it was in exclusive talks to acquire EE thus bringing an end to the deliberation over whether the firm would make a bid for market leader EE or smaller rival O2. Now that BT has confirmed it is going after EE, the question is raised - why did the firm choose EE over O2 when the latter would have cost significantly less and presented less regulatory hurdles? Here's 5 possible reasons they picked EE. 1.Market Share Without doubt, EE is leader of the UK mobile market...

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